About Market Research Korea

YCP SolidianceSouth Korea was one of the few developed countries that was able to avoid a recession during the global financial crisis, and its economic growth rate reached 6.1% in 2010, a sharp recovery from economic growth rates of 2.3% in 2008 and 0.2% in 2009.

It was attributed not only to the nimble action of the Korean government to alleviate corporate regulations and cut taxes but also the country’s competitive industries such as electronics, telecommunications and automotive that enabled South Korea to remain buoyant and globally competitive. This demonstrated South Korea's viability as an economic stronghold in Asia Pacific and generated great momentum for potential investors to grow their business here as well.

At YCP Solidiance, we help clients get a better understanding of the continually growing Korean economy, maximize on available opportunities, and give you sound business advice as to how best to navigate the South Korean economy.

Our Team


Nicolas Pechet

Nicolas is a Partner based in our Shanghai office. He has advised Fortune 500 clients on strategic business issues for 18 years. Prior to Solidiance, Nicolas was a Senior Vice President and Head of Asia for an international industry research and advisory firm. He has advised clients on growth strategies, market opportunity analysis, competitive intelligence, M&A target evaluation & selection, and commercial due diligence in markets throughout Asia. He has lived and worked in the USA, Canada, the UK, Hong Kong and Shanghai


Allen Lee

Allen Lee is Partner of Solidiance, based in our Shanghai office. He has more than 10 years of experience in management consulting, focusing his expertise in North Asia’s market. Allen advises multinational companies in understanding the various options to grow P&L within the external business environment, assess key strategies for feasibly from both external and internal operation perspectives, as well as to devise strategies for overall corporate resource allocation with the sole purpose to realistically growing client’s P&L